Author: LetÃcia Melo, Dappradar
Translation: Felix, LianGuaiNews
“Sugartown” is not only a popular term among Web3 enthusiasts, but also represents the breakthrough of game giant Zynga in the field of blockchain games. This article takes you deep into the gameplay, adventures, and opportunities of “Sugartown”.
What is “Sugartown”?
“Sugartown” was launched in August this year by Zynga, a social game company acquired by the publisher of “Grand Theft Auto” Take-Two Interactive Software for $12.7 billion last year. “Sugartown” is a Web3 game based on Ethereum. Sugartown is not only a game, but also a comprehensive Web3 game platform where players can experience various games, each of which embodies the game quality produced by Zynga.
The platform is still in its early stages, with the initial preview version, the NGMI Alpha event, being opened to the community’s OG members on September 29th. The public test version has not yet been announced.
As game giants like Ubisoft and SEGA have already entered the field of blockchain games, it indicates that the attractiveness of blockchain games is growing. Zynga, known for developing mobile and social games, is now entering this field with “Sugartown”. The platform was initially built on the Ethereum network, centered around Ora NFTs. These tokens are key to unlocking and earning in-game tokens.
Zynga before and after entering Web3
Zynga was founded in 2007 and has always been a pioneer in the gaming industry, connecting the world through highly attractive mobile and social games. With the emergence of Web3, Zynga’s story has entered a new chapter with the establishment of the dedicated Web3 studio ZW3. In the future, players will be able to enjoy on-chain ownership of digital wealth.
Zynga aims to combine the fun of games with the transparency and decentralization features of blockchain through “Sugartown”, heralding a new chapter in the gaming world.
Playing games and earning rewards in “Sugartown”
“Sugartown” offers more than just a single experience, but also games intertwined with rich stories. The Oras brothers are busy preparing for the upcoming release of multiple games. However, the buzz doesn’t stop there. Rumor has it that Mayor Mel, the protagonist of Sugartown, is preparing an even bigger surprise and will announce it at the right time.
Considering that Zynga has previously launched popular games such as “FarmVille” and “Words with Friends” before entering Web3, P2E enthusiasts can look forward to high-quality game adventures. Although the specific details of these games are still confidential, it is certain that these games will reflect Zynga’s expertise in innovation and user stickiness.
Sugartown Oras NFT Series
Oras was launched in September 2023 and is the first NFT series of “Sugartown”. These ERC-721 tokens are not only visually appealing collectibles, but also keys to the game world. The series has 7 different types of Oras, covering 3 rarity levels. In addition to attracting collectors, owning Oras also allows access to the “Sugartown” game and rewards. Players can strategize, participate, and earn profits based on their own circumstances.
The market reflects the attractiveness of this series; within two weeks after minting started, the floor price of Oras was 0.252 ETH ($402.78), with a trading volume of 2,556 ETH (about $4.06 million). Each Ora not only allows its holder to immerse themselves in the story of “Sugartown”, but also provides the opportunity for staking, unlocking additional rewards, and enriching the gaming experience.
Staking Oras NFTs
Starting from September 27th, Oras NFT holders will have the opportunity to stake their tokens. Through staking, holders not only consolidate their position in the “Sugartown” ecosystem, but also open the door to a series of rewards and benefits.
After staking, holders can accumulate energy for each staked Ora, which will become a valuable in-game resource (rather than a cryptocurrency token). The collected energy can significantly impact the user’s gameplay, providing potential competitive advantages, especially for activities like NGMI Alpha.
Participate in NGMI Alpha
The “Sugartown” game will kick off in the NGMI Alpha event on September 29th. This exclusive preview experience is reserved for 400 members of the Sugartown community OG (especially those serving as LVL4 characters). The selected members will immerse themselves in the experience until October 2nd and receive additional rewards during this process.
In addition, even without participating in activities like NGMI Alpha, rewards can be obtained through staking. By staking, holders can participate in future “winning” events in Sugartown, where they can climb the “Sugarboard” leaderboard to earn rewards or have the chance to win prizes based on game progress, creating multiple avenues for profit.
How to Make Money in “Sugartown”?
Although “Sugartown” is still under development, there are multiple ways to earn profits:
- Flipping NFTs: Buy and sell Oras to gain potential profits
- Earning money by playing games: Participate in the game to earn generous rewards
- Staking: Starting from September 27th, holders can stake their Oras
- Participating in activities: Log in to “Sugarboard” or participate in in-game lotteries
It is worth mentioning that the complete gameplay has not been launched yet, and there is still a lot of potential in the future.
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